Internet
Background
An internet entertainment group is facing challenges in data processing and analysis. With the rapid growth of its business, the volume of data has increased sharply, creating an urgent need for an efficient and cost-effective data processing solution to support business decision-making and operational optimization.
Customer Pain Points
Rapidly growing data volume
The company handles tens of billions of records, including user behavior logs and advertising data, putting significant pressure on storage and processing capacity.
Stringent real-time analytics demands
To stay ahead of the curve in a fast-evolving industry, the company requires timely predictive analytics on user behavior and ad performance.
Cost control urgency
As data volume continues to expand, there is a pressing need to reduce data management and processing costs without compromising performance.
System stability issues
With the increasing data volume and growing complexity of business queries, the current system is facing significant stability challenges and performance bottlenecks.
